Search reputation repair

A more complete picture. Wherever people search.

A defined response to damaging, outdated, or incomplete search results affecting your firm, an attorney, or a client.

Discuss this service
NOVARA GROUPILLUSTRATIVE EXCERPT
Search reputation assessment

From public concern
to a working plan.

Example situation: a professional’s search results emphasize a past dispute while current experience is difficult to find.

Public coverage
Review the source and any later developments before considering a correction request.
Professional profiles
Align the biography and credentials with verified, current information.
Search baseline
Record the agreed queries and visible sources so later changes can be compared.
What the client receives

A written assessment, recommended priorities, and a proposed scope of work.

Fictional example. No client data or predicted results.

Included work

What the service
can cover.

  • Baseline of the agreed names, search terms, sources, and concerns
  • A written scope with recommended actions, dependencies, and approvals
  • Credible content and profile work included in the engagement
  • Assessment of appropriate correction or removal request options
  • Reporting on completed actions, observed visibility changes, and unresolved items

When it fits

For an attorney or firm

Address adverse coverage, outdated biographies, confusing identity matches, and concerns that appear in firm or partner searches.

For a represented client

Develop a reputation plan around current professional information while counsel handles the underlying matter and approves sensitive communications.

For an ongoing concern

Review how visible sources are changing and refine the plan as new coverage, updated information, or client priorities emerge.

Before you decide

Progress should be understandable.

We agree on the searches and sources to track before work begins. Reporting separates work completed from changes observed. Search results vary by location, device, time, and other factors, so an isolated screenshot is not the whole story. Timing and achievable outcomes depend on the starting conditions and the platforms involved.

How we coordinate the work
Can you remove an article or court record?

We can assess whether an appropriate correction or removal request is available. Publishers and platforms make their own decisions. Legal remedies and court-record questions remain with your attorney; we do not promise deletion.

What does suppression mean?

It means working to make credible, relevant information more visible so a damaging result may become less prominent. The original material can remain online and rankings can change.

How is the work priced?

After the initial conversation, we define the assessment or campaign scope, fees, deliverables, reporting, and responsibilities. We do not enroll a client through an inquiry form.

Start a conversation

Let’s talk about what needs to change.

Tell us what people are finding, who it affects, and what matters most. We’ll help identify a useful place to begin.

Talk to Novara